You can never stop learning about an industry which is constantly changing

Ash’s Sports Talk is a platform that shares insights surrounding breakdowns on the personal brands of athletes, interviews with sports industry professionals, the power of content creation and more.

I also offer various services surrounding support around content creation, and copywriting alongside maximising impact online through digital consultancy.

You can be the hero of your own story

Exploring the UFCs UX Design Strategy

The UFC is one of the top sports leagues across the globe. A big reason for that is how they utilise their channels to interact with their fans, especially their website.

How can sports properties utilise ChatGPT? 

ChatGPT is an artificial intelligence (AI) chatbot designed to respond to text-based enquiries and language responses. It’s a free conversational model that generates human-like text when interacting with the application. It’s fair to say ChatGPT has taken the world by storm. The app has reached 100m+ users only two months after its launch (January 2023).…

Content trends that stood out in combat sports during 2022

Utilising non-sporting themes to amplify athlete-driven personalities further The UFC have explored many ways to better connect with its audience. A large theme contributing to this involves Q&A sessions; the UFC decided to create a series which embraces this called No MMA Questions. The clue is in the name, MMA fighters answer questions which explore…


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Ash’s Sports Talk

Founded in 2020 by Ashwyn Lall.

Listed in the top 100 Sports News websites on Feedspot.

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