Chris Mortley is the Senior Communications Manager at Sports Marketing Agency, Oporto Sports and he discuss the lessons he’s learnt throughout his time in the sports industry.
Tag Archives: Sports Business
Oporto Sports Series: Exclusive Interview with Gary Webster
Gary Webster is the Creative Director who’s had various responsibilities and successes throughout his sports industry career and kindly chooses to share his wisdom on Ash’s Sports Talk.
Israel Adesanya x Dan Hooker collaboration: the influence of athlete-driven marketing in combat sports
UFC champion, Israel Adesanya & lightweight veteran, Dan Hooker, have collaborated on some YouTube content which illustrates the impact of athlete-driven marketing across the combat sports landscape. Check it out!
How can you support your clients to maximise impact for national campaigns?
The sports industry is a lucrative sector that attracts attention from audiences beyond sport. County FAs have utilised various national campaigns to follow this theme, give this blog a read to discover more.
#WEUROS2022 Weekly Round-Up: What content stood out this week and why?
The Women’s Euros so far has gotten off to a flying start! It’s only right I put a content series together that reflects on the content that stood out week by week.
Lesson 3 about the metaverse: Wallets, marketplaces, big projects, virtual worlds and more
Each week, you’re learning more and more about how YOU can benefit from the metaverse. There’s still more knowledge to gain through this blog.
Lesson 2 about the metaverse: diverse content creation, blockchain, cryptocurrency and more
The metaverse is being taken seriously across the digital world, especially with the diversification of content, introduction of digital currencies and more.
Exploring the content strategy of Matchroom Boxing
Matchroom Boxing, led by Eddie Hearn, are arguably one of the toughest promotional competitors in combat sports. What content do they make the most of?
Exploring the Content Strategy of Bellator MMA
Bellator MMA is growing to becoming one of the most exciting MMA promotions. How does their content strategy contribute to this achievement?
Bend It Like Beckham: What impact has the film had on Women’s Sport?
It’s been over 20 years since this film was released globally, how has women’s sport changed since then?
Ash's Sports Talk 