Tag Archives: media value

The AST wrap-up: UFC x TikTok, Adidas & Reebok part ways and more!

How do the UFC & TikTok plan to revolutionise MMA content? Who’s won the media value match-up at the Super Bowl? Plus, what’s next for Adidas and Reebok?

Posted byAshFebruary 21, 2021February 21, 2021Posted inThe AST Wrap-upTags:Adidas, betting, British Gambling Council, bud light, Content partnership, DraftKings, footwear, Formula One, gambling, Gatorade, Honda, International Automobile Federation, media value, motorsport, NFL, Pepsi, racing, Red Bull Powertrains Limited, Red Bull Racing, Reebok, Sponsorship, sporting goods, Sports content, Sports Culture, Sportswear, Super Bowl LV, The UFC, TikTok, VerizonLeave a comment on The AST wrap-up: UFC x TikTok, Adidas & Reebok part ways and more!

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