What trends can the sports industry expect in 2021?

2020 was a year like no other for the world. I bet you can’t wait to see what 2021 has in store, click here to find out!

Mike Tyson vs Roy Jones: a powerful marketing strategy to reach every audience possible

Mike Tyson vs Roy Jones Jnr is today, and there are very few sporting events that have tapped into every audience possible. Take a look at how this legendary bout has done precisely that.

If KSI vs Jake Paul happens, what does the future hold for content creators and sport?

KSI and Jake Paul have cracked every digital algorithm in the book on the internet; they’re not far off doing the same in the sports industry.

What does Jake Paul’s return to boxing teach the sports industry?

Jake Paul will feature for the undercard for the return of Tyson and Jones Jr. What does this teach the sports industry?