Hooked On Fight Content

Are you a marketer in the fight game wanting to learn how you can maximise impact through content? Well, you’ve come to the right place.

Is animated marketing the sports industries answer for 2021?

Do you want to discover the impact animated marketing can make for global sports properties? If so, click here!

What trends can the sports industry expect in 2021?

2020 was a year like no other for the world. I bet you can’t wait to see what 2021 has in store, click here to find out!

What impact will esports make in the Premier League?

Esports and the Premier League have established one of the fastest-growing relationships in sport. What does the future hold?

The story of DAZN edging closer to becoming the Netflix of Sports

This week, DAZN announced its global launch over 200 territories. What more is left for the network to become the ‘The Netflix of Sports’?

Mike Tyson vs Roy Jones: a powerful marketing strategy to reach every audience possible

Mike Tyson vs Roy Jones Jnr is today, and there are very few sporting events that have tapped into every audience possible. Take a look at how this legendary bout has done precisely that.

How will Augmented Reality enhance future fan engagement in sport?

Augmented Reality has impacted the sports industry like never before. How will this technology revolutionise fan engagement?

The AST wrap-up; your weekly edition of sports business news

The most marketable sports assets are out for 2020, the gaming landscape grows in China and could the UFC welcome back fans?

What does sports ‘streamification’ hold for the future of sports broadcasting?

Sports streaming has leveraged outcomes in the industry like never before. How could its illustrious growth impact the future?

Anthony Joshua vs Tyson Fury; what operational obstacles are yet to overcome?

Anthony Joshua vs Tyson Fury will undoubtedly be one of the biggest fights ever. But what’s the hold up for making it happen?