There’s a new boxing promotion on the horizon known as ‘Showstar Boxing’ who are bringing an influencer exhibition card entitled ‘UK vs USA’. What can they do through content creation to empower this event?
This year has been an unorthodox one across the sports industry and content creation has upgraded from being ‘king’ to golden!
This year has been an unorthodox one across the sports industry and athlete-driven marketing has become more powerful than ever.
This year has been an unorthodox one across the sports industry but influencer-led sport continues to lead the way.
This year has been an unorthodox one across the sports industry. The likes of NFT’s and blockchain have reached new heights, but how much further can they skyrocket?
Happy boxing day to one and all! It was only right to release this weeks edition today rather than last weekend, hopefully it brings some value to your day.
For the first time, Logan Paul will be featuring at WWE’s WrestleMania event! It’s a significant move for sports culture, here’s why.
Have you ever wondered who’s behind these hysterical UFC parody videos? Well, meet Mojahed Fudailat , who’s taught us all many lessons about meme marketing.
Israel has made a significant name for himself with 21 fights in his MMA career. Even though he suffered his first loss at UFC259 against light heavyweight Jan Blachowicz, Adesanya has gained much respect for his courage to step out of his traditional weight class. He’s proven to be a decorated striker, a cultural phenomenonContinue reading “How has Israel Adesanya transformed into a marketing powerhouse?”
They’ve become a serious competitor by hosting Tyson vs Jones Jnr, securing Lopez vs Kambosos and have Jake Paul vs Ben Askren soon. How has this all happened?