I never thought I’d have to write these words. In May this year, I received the biggest body blow by being told I’ve been diagnosed with Neuroendocrine carcinoma. My mind staggered to take in the doctor’s words considering there’s only so much as humans we can control.
This is my story.
I share it, so others are inspired by the words of some of my combat sports heroes. In the darkest of times, these words have been the ‘words from my corner’, the pep talk I needed to pick myself up and battle on.
Anthony Joshua, former heavyweight champion, has had a controversial past fogged by gang crime and other antisocial behaviour.
However, he found boxing as an initial pathway to escape the further issues this could’ve caused him and those around him.
Now, he’s recognised as one of sports biggest role models as he’s received a knighthood, advocating support for social causes, including Black Lives Matter, alongside endorsing initiatives others are coming up with to get more eyeballs on boxing, such as YouTube Boxing.
What exactly is my desired sports industry legacy?
Ash’s Sports Talk has been an integral part of building my personal brand to gain recognition in the industry, a major reason for receiving my position as a Digital Content Executive at Oporto Sports.
You can view my portfolio here in terms of my achievements.
Now, my legacy lies in the desire to support athletes, brands, and other passionate combat parties through the power of athlete-driven marketing, storytelling, content creation and other digital marketing methods, which I’m always happy to chat more about.
Sharing lessons sports professionals can learn through sports content 